Privacy Policy

Last updated: November 2024

The Alchemy of You ("we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our website and services.

1. Who We Are

The Alchemy of You is a trading name of Plaskett International College, providing holistic health and wellness coaching services operated by Lisa Picton.

Data Controller: Plaskett International College

Contact: lisa@thealchemyofyou.co.uk

Plaskett International College is registered with the Information Commissioner's Office (ICO).

2. Information We Collect

Information you provide directly:

Contact information: Name, email address, phone number
Account information: When you sign up for programs or services
Payment information: Processed securely by Stripe (we do not store card details)
Communications: Messages you send us via email or contact forms
Health information: Information you choose to share during coaching sessions (with your explicit consent)

Information collected automatically:

Device information: Browser type, operating system
Usage data: Pages visited, time spent on site
IP address: For security and consent logging purposes

3. How We Use Your Information

Purpose	Legal Basis (GDPR)
To provide our services and programs	Contract performance
To process payments	Contract performance
To send program-related communications	Contract performance
To send marketing emails (newsletters, offers)	Consent
To respond to your enquiries	Legitimate interest
To improve our website and services	Legitimate interest
To comply with legal obligations	Legal obligation

4. Marketing Communications

We will only send you marketing communications if you have given your explicit consent. You can opt out at any time by:

Clicking the "unsubscribe" link in any marketing email
Emailing us at lisa@thealchemyofyou.co.uk

Please note that opting out of marketing will not affect service-related communications about programs you have purchased.

5. How We Share Your Information

We do not sell your personal information. We may share your data with:

Stripe: For secure payment processing
Brevo (Sendinblue): For email communications
Hosting providers: For website hosting and data storage

All third-party providers are GDPR-compliant and only process data on our behalf.

6. Data Retention

We retain your personal information for as long as necessary to:

Provide our services to you
Comply with legal obligations (e.g., tax records for 7 years)
Resolve disputes and enforce our agreements

Marketing consent records are kept for audit purposes even after you unsubscribe.

7. Your Rights (GDPR)

Under UK GDPR, you have the right to:

Access: Request a copy of your personal data
Rectification: Request correction of inaccurate data
Erasure: Request deletion of your data ("right to be forgotten")
Restrict processing: Request limitation of how we use your data
Data portability: Request your data in a portable format
Object: Object to processing based on legitimate interests
Withdraw consent: Withdraw marketing consent at any time

To exercise any of these rights, contact us at lisa@thealchemyofyou.co.uk. We will respond within 30 days.

8. Data Security

We implement appropriate technical and organisational measures to protect your personal information, including:

SSL/TLS encryption for data in transit
Secure password-protected access to systems
Regular security reviews
Limited staff access to personal data

9. Cookies

Our website uses essential cookies for functionality. We use localStorage to remember your access preferences for programs you have purchased.

We do not currently use analytics or advertising cookies. If this changes, we will update this policy and obtain your consent.

10. Children's Privacy

Our services are not directed at individuals under 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us immediately.

11. International Transfers

Your data may be processed by third-party services located outside the UK/EEA. Where this occurs, we ensure appropriate safeguards are in place (e.g., Standard Contractual Clauses, adequacy decisions).

12. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. For significant changes, we will notify you by email.

13. Complaints

If you have concerns about how we handle your data, please contact us first at lisa@thealchemyofyou.co.uk.

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO):

Website: ico.org.uk
Phone: 0303 123 1113

14. Contact Us

For any questions about this Privacy Policy or your personal data:

Email: lisa@thealchemyofyou.co.uk

Website: thealchemyofyou.co.uk